Outdoor Digital Signage
There are lots of challenges when implementing outdoor digital signage however despite this more and more digital displays are being erected out to take advantage of the higher audience numbers these outside digital advertising displays can create. While the most obvious challenge for taking a commercial grade LCD display outside is shielding it from the weather, and in particular rain, the problems connected with the sun can be just as difficult to overcome. interactive displays
The issue with the sun and outdoor digital signage is that direct sunlight will often make the screen unreadable. Not only can sun cause glare (you should know what that is like when you try and see the TV at home throughout the summer months where very often you are forced to close the curtain to see the screen obviously ) but even if there’s no glare in bright sunlight the screen will look dim and difficult to read. But there are methods to ensure the screen is as easy as possible when taken outdoors:
Assuming you’ve the brightest type of screen possible will go along way to ensuring the screen is readable. The brightness of LCD displays is measured in nits (aka candela per square metre). The minimum screen brightness for any outside LCD display should be 800 nits however LCD using 1000+ nits can be found and must be taken into account when looking to get into outdoor digital signage. It should also be noted that in general commercial displays have higher nit values and therefore are better suited for outdoor signage displays.
Anti-glare technology Sadly, whichever way you go on this there most likely will be a few drop-off in brightness. Direct sunlight may cause more problems than just glare too. Screen burn can develop whether sunlight is constantly on it either the outside digital screen ought to be turned away from sunlight or some other remedy to protect against this screen burn ought to be considered such as warming the screen .
Bespoke Outdoor Content
A great deal of content that works well in indoor places doesn’t respond well to be taken outdoors. Use colours and designs that are more prominent in outdoor places. There is often a great deal of trial and error involved in this but assess what works and what doesn’t and you should soon develop a teaser for designing material that is acceptable for outdoor digital signage.